A role of the financial management
Financial
Management is an interesting subject to learn, a lot of news about growth,
takeovers and corporate restructuring. To understand all about this issue, we
have to know about financial management and financial markets. In general, many
companies face the same problems, for example, a company engaged in the
manufacture of kitchen appliances need the equipments to process raw materials
into finished goods in the form of kitchen appliances. The company has to build
a factory to store equipments and raw materials. They also need workers to
perform the process of making and selling the products. When the production
process takes place, firms must have a supply of raw materials, works in
process and finished goods. The company also needs funds to conduct activities.
Companies must pay employees without having to wait for the proceeds in cash.
The company also has to keep accounts receivable, when the company grows bigger
the more funds will be needed to support the activities.
The
example of recent situation is a real picture of the problems faced by the
company, financing problems and some decisions should be taken by a financing
manager of the corporate.
Central tasks and responsibilities of a
financial manager
As a
financial manager, he or she must be able to deal with
•
Selection of products and markets for the company.
•
Selection of strategies that will be used to conduct research, investment,
production techniques, sales and promotions.
•
Selection, training and motivation on employee.
•
Efforts to raise funds with low cost and efficient ways.
• A
series of adjustment measures on the business environment and level of
competition.
Because of the tasks to be performed by a
financial manager, he or she should do with
1.
Financial analysis of the result related with the decisions which made.
2.
Do any analysis on funding needs to be achieved and the potensial sales volume
by the company.
3.
Do some efforts to raise for funds in accordance with the level of demand
needed by the company.
4.
Do any analysis on balance sheets and income statements, finding the way of
cost control and ideas in making price decision of products or services sold.
5.
Do any analysis on cash flow statements to determine the sources and uses of
funds.
Financial functions
Generally
the financial functions are making investment decisions, financing decisions
and dividend distribution to investors for the use of their funds. Funds have
been collected either from internal or external companies used to support all
business activities should be able to generate an attractive return or exchange
of yield. This is a real thing and a very common way in the organization of
business firms, government and nonprofit organizations.
The things that should be achieved by a
financial manager as the main objective of their works
- Do plans to acquire and the use of funds to maximize the value of the organization.
- Everything which be done must focus on investment and financing decisions or relate with it. Generally the successful companies have many experiences about the ways to increase sales of products or services and to raise funds from investors.
- Do any collaboration with other managers so the company can operate more efficiently. For example, each marketing decisions will impact to sales, investment needs, the availability of funds, inventory policies and the use of production capacity.
- Do something to connect companies with the money market and capital market, where firms obtain funds and trade securities.
The
functions and duties of financial managers directly deal with the major company's
decisions and they effect on value of the firms. As a Financial Director or
Chief Financial Officer (CFO), he or she has a high level position within the
organizational structure of the company and an important role on each decision
which he made. CFO interacts with senior officials and other functional fields
in the organization, he or she must be able to deliver and communicate to all
divisions about the financial implications concerned with the decisions which
he made. CFO also takes responsible for all activities of the treasurer and
controller which performed.
The differences of duties and
responsibilities by a treasurer and a controller.
According
to the finance function within the organization, there are differences of
duties and responsibilities between a treasurer and a controller
- A treasurer is a person who has responsibles for the acquisition and the use of funds. A treasurer shall maintain a relationship between the company with the bank and having jobs with managing credit, insurance funds and pension funds.
- A controller or accounting or administration is a person who has responsibles for accounting issues, financial statement reporting and control, procurement and cash management including daily cash flow position reporting and the position of working capital, cash budgeting and cash flow statement as cash reserves.
A controller
or accounting has to keep records on company's financial statements including
budget preparation, payroll, tax and internal audit.
Some
companies use the company secretary not only to attend and record on every
topic of top management’s meeting but also to manage each listing of shares and
bonds owned by the company. In this case the companies secretaries are required
to understand on various rules about stocks issues and bonds.
For
financial managers who are proved active and have the ability in setting
direction and policy of the company and able to pass through various levels of
difficulty due to decisions that made by the top management level, likely
toward the top position in the company as its CEO.
There
is also some companies that use financial committee consist of people with different
various of backgrounds and abilities to formulate policies and preparing
decisions for the company relate with financing issues. This finance committee
is determining whether a company will use finance resources from within or
outside the company for its operations. During this determining process, the
finance committee concern with the economic conditions such as interest rates
and industry factors such as the impact of changes in commodity prices and the
trend of stock price due to market perceptions on current business situations
and conditions and market expectations of the future corporate performance.
A
very simple failure managing indicator of a corporate with its financial
management is presented by the company's stock price which is likely to
decline. In the United
States , financial management goal is to
maximize the value of company’s stock while having a conflict of interest
between the owners of the company with the provider of the fund as a creditor.
In Japan, financial management objectives are not only maximizing the value of
company’s shares, but also try to capture the largest market share for the enterprise
products because with the largest market share the company will be able to keep
with the long-term profitability. In Europe, the goal of financial management have
some kind of combination with increasing on social welfare instead of just as
in the United States and Japan .
For
example, a company whose activities are using 50% common stock and 50% bond loans with a rate of
10%. When the company gets earnings, all bondholders will enjoy the results of
10% but somehow if the company gets greater success, the value of its common stocks
issued by the company will obtain a tremendous increasing but the value of
bonds still remain unaffected. Conversely, if the company is getting financial
difficulties that cause irritate on the repayment of debt, all bondholders will
get precedence right while the value of the company's stock will decline.
Based
on the example, the value of common stocks become an indicator to measure the
level of success of a company in conducting on its activity. A company that
perform better than other companies would enjoy a higher increasing in its stock
value and more convenience in obtaining of new funds when needed.
The
objective of maximizing the value of stocks does not mean to sacrifice the
interests of bondholders by diverting the initial activity to become an
investment activity that contains more risk. If a company succeeds in
investing, the shareholders will enjoy a huge of advantages but the result does
not bring any impact to the bondholders. Conversely, if such investment with a
higher risk is fail then the interests of the bondholders would be threatened
even the bondholders as creditors have a priority right to obtain a return on
funds. Therefore, as a guarantee that companies will not and must not alter the
initial of company’s activitiy arbitrarily, the company is required to pay a
higher interest rate to bondholders as a compensation for the changes of
policies that negatively impact to the investors.
Maximizing the value of stocks or to
maximize the value has a broader meaning than just maximizing on profits.
·
Maximizing the value means to consider the
influence of time on value for money. Funds which received today is more
valuable than which is received someday in the future.
·
Maximizing the value also means to consider the
risks of revenue streams. The rate of return on securities issued by some
government-owned companies have a lower risk of default than the rate of return
on securities issued by private-owned companies.
Improvement of social welfare is a social
responsibility which are included in the financial management objectives.
To
maximize the value of company's stocks requires a capable management
performance to run the business very well however to maximize the corporate’s
value can be done through the creation of the new products which are more
efficient and innovative through the use of many kinds of new technologies and
bring the better impact on increasing volume of employment. Companies that have
successfully in maximizing on the value of the company are able to produce good
quality and useful products in large quantities.
Social
responsibility can be manifested by the company through the efforts which can
bring more healthy environment by reducing on pollution to a minimum state. All
the waste should be processed into a harmless condition. A corporate social
responsibility is not only going with a waste problem but also have to produce
the products that are safe for daily consumption. The safety work environment
of the plant with a zero level in accidents is a part of corporate social
responsibility objectives. Similarly, the company policies and the impact of
corporate activities and the efforts to enhance the welfare of the community
around the business location are part of a social responsibility which have to
be achieved by financial management.
Profitability and risk factors.
Profitability
and risk are the most influence factors upon the value of the company. The most
important thing that should be decided by financial management concerned with
the corporate profitability and risk is choosing on which industries should be
run by the company. Second, to select on large or small scale of business
activities that will be run by the company. Third, which rate of growth that
the company should obtain. Fourth, which machines are needed and how many
machines should be provided to support all of the activities. Last, the
financial management should decide about how much debt will be used to maintain
on company's liquidity and business activities.
A cash
position can be used to reduce the level of risk faced by the company but the
excess supply of cash that does not give the results could potentially disrupt
the company's profitability.
Increasing
in debt will impact on rate of return and the risk for the company although
it gives more profitability for
shareholders' capital. To overcome this problem, the financial manager should
be able to find a balance point or the trade-off between the level of risk with
the level of the most optimal return on capital for shareholders.
In
addition of considering the risk and return, other things that influence on financial
management is the increasing of the rate of inflation nor a hyper inflation
state. That kind of inflation brings some influential impact on financial.
a) The
problems that occur in accounting as a result of an increasing in the rate of
inflation nor a hyper inflation state
Increasing
the rate of inflation affects the reporting of earnings listed in the income
statements. An increasing in profits that are listed in the income statement as
a result of the increasing value of sales revenue due to inflation while the
value of inventories is still using the numbers before the occurrence of
inflation. The cash flow is decreasing to the lower condition, especially when
companies have to make some purchasings again with an expensive price to
replenish inventories.
Besides
the increasing in profits due to an inflation, the calculation of depreciation
costs which had been made is useless because the amount of depreciation can not
be used to carry any equipments and replace with a newer machine nor
equipments, because the cost of equipments and the price of machines has
increased due to inflation. As a result, reported earnings in the income
statement become more higher because the value of inventories and depreciation
costs are low because they are using the values before the inflation occur.
Consequently
of reporting on high profit in the income statement, the payment of income tax
which made by the company becomes higher and the company’s cash flow
is decreasing. If the company plans to pay dividends and do some purchasings
for any machines during the inflation
time, then it will bring more severe condition on financial.
b) The
problems that occur in planning as a result of an increasing in the rate of
inflation nor a hyper inflation state
Each
business activity is preceded by a long-term planning. For example, to set
up a factory always precedes with an
analysis of costs and benefits projection for the activity which to be
selected. The age of business activity, economic conditions and levels of
competition will be considered along with the analysis process. In such
conditions where an increasing in the rate of inflation nor a hyper inflation
state is happening, a plan that has been made is difficult to be implemented
because the price of raw materials and wages is increasing very rapidly.
c) The
problems that occur in demand for capital as a result of an increasing in the
rate of inflation nor a hyper inflation state
An
inflation will cause increase to a demand for the capital needed to run its
business activity in a given volume and time period. A purchasing activity to
replenish inventory that has sold out or used up will cost more expensive due
to the rising prices of goods. Every expenditure needs to perform maintenance
and repairs on tools and production machinery is also increasing due to the
rising prices of equipments, spare parts and wages. While financial managers
are looking for any additional capital as needed, the government tried to
control the rate of inflation by limiting the funds circulating in the
community through some restrictions rules for all lending activities. Because
the funds which circulate in the community is less and less while the number of
requests for funds or the demand for capital is increasing, so the lending
rates is increasing too.
d) The
problems towards the interest rates as a result of an increasing in the rate of
inflation nor a hyper inflation state
The
interest rate listed on each securities paper is an actual interest rate which
used for the normal economic conditions, not available for the economic
condition with a hyper inflation state.
The
prevailing interest rate in the money market is the nominal interest rate,
which consists of the actual interest rate plus the inflation index or the
inflation premium. Inflation index or the inflation premium is a long-term
inflation rate expected by the government for a certain period of time. Due to
an increase in the rate of inflation results in high costs to obtain funds for
the government, businesses and individuals.
e) The
problems towards the interest rates of bonds as a result of an increasing in
the rate of inflation nor a hyper inflation state
If
the interest rates is increasing because of an increasing in the rate of
inflation, then the prices of long-term bonds will decline. To overcome the
losses due to impairment of the capital, then the lender will make some changes
to the interest rate of bonds. Normally, interest rates of bonds are fixed
rates, due to an increase in the rate of inflation, the interest rates of bonds
will follow to the volatile movement of interest rates or follow the movement
of bonds indexes.
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